Tag: digital marketing
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How AEO Transforms Online Content Strategy
Authority was always one of the building blocks of establishing a presence on the World Wide Web Photo by Emiliano Vittoriosi on Unsplash There was a time when internet search engines would display the most authoritative, legitimate-sounding article once a query was typed in. This may have been before many of you were born. Not kidding. But then…
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If You Are New, The One Thing You Must Remember Writers
They said to make it simple to read and easy to scan. Please don’t make the same mistake I did. One of the first things I learned when I started as a freelance writer was that I needed to simplify my writing. I have been working for 14 years, writing for professional consumption, and sometimes, we tend…